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Video Adoption is Not a Trend…It’s The Future!

Video Adoption is Not a Trend…It’s The Future!

Everything is changing, and this is mainly because of the internet. It’s becoming easier for people to build businesses, do research and of course, hire people. There are companies that still opt for the traditional route, though. But what they don’t realize is that they are missing out on the chance to do so much more! Read on to know more about proven benefits of adopting video into your company.


Video conference is more effective mode of communication.

It’s hard to get people in the same room at the same time during important meetings. And video actually solves that. In fact, this Must-Know Video Conferencing Statistics shows that there’s higher and higher interest to do conferences remotely due to the fact that it’s cost-effective, improves communication and definitely saves time. Businesses that use video conferencing actually saw a 30% reduction in travel costs and skipping the cost of travel means being able to save a lot that can be invested on other aspects of the company.


Video interviews allow companies to hire effectively.

Most companies have inhibitions when it comes to adopting new technology because it’s a big unknown for them. And while it may take some time and effort to switch from the traditional way of interviewing to a modern one, the pros can definitely outweigh the cons. In fact, MRI Network did a 2017 Recruiter Sentiment Study and found out that 63% of recruiters say that there aren’t enough suitable candidates for them to screen. And video eliminates this by allowing recruiters to search all over the world for more suitable candidates that would fit their hiring needs.


Video for training employees makes more sense.

The truth is, training employees takes time and time is money. And if a company is able to make the training a bit less time consuming, then it basically means that the transition of a new employee to the position they are assigned for can become a bit more hassle-free. And how can this be done? The obvious answer would be by creating training videos. It allows the training process to be done in a manner that needs little supervision and the best part is the trainee can go back to it whenever they need to. If you’re still in doubt, then you should see Cisco’s Survey that shows that the majority of executives see a big future for video in the workplace.


Video adoption can be applied in so many aspects of the workplace. If your company isn’t adopting the video technology to any of its work processes, then your company is definitely moving backwards. Keep in mind that about 9 out of 10 (87 percent) of companies are making video investments right now. Companies who make a commitment to video technology are seen as a company who cares about using technology to fuel business growth. So it’s high time that companies find a way to adopt video into their work process before they fall behind from their competition.

6 Ways To Better Prepare for Video Interviews

6 Ways To Better Prepare for Video Interviews

In this day and age, more and more companies are turning to video interviews since it is more convenient and allows them to pool more talents across the globe. Now, video interviews have become a vital part of the hiring process and it is now imperative that you know how to handle yourself during the interview and answer the questions that are being asked in a flawless manner and are thoroughly prepared for it. So here are a few important points for you to remember for you to land that job.


Have a General Idea About the Company

As someone looking for a position within any certain company, you should be able to have at least a general idea of what the company does and not just apply blindly. And besides, with the internet, you can easily look up any information you want and there is no real excuse for you to not do this. Research the company and know what they have been able to accomplish. Know who the CEO may be or what the company is working on at the moment because it will then give you a better idea of what their question may be. Even on their social media pages, you can see and get a general idea of what type of company they are. Here are points worth mentioning during the video interview:

What product or service the company sells

How long the company has been operating

Recent accomplishments of the company

The culture and values of the company

Placement of Webcam

Yes, this is important. Because you don’t want your potential boss to be looking at a stack of dirty clothes behind you while you are being interviewed. Know that there is such thing as the right background and right lighting for that matter. Also, it is important that you position your webcam at a flattering angle because it never hurts to make a good first impression. Position it above your eye-line and angle it slightly downwards.

Clothes & Make-up

Being presentable during a video interview is a must. You may think that just because the interview is done through a webcam that you should not be obligated to wear something formal. It is highly recommended that you do not wear pure black since the webcam will need to constantly adapt to show the black and cause your face to appear a bit wash out due to overexposure. You don’t necessarily need to wear make-up but as mentioned, it is better to create a good first impression and if make-up helps in doing that then you should consider it.

Maintaining a Good Eye Contact

Maintaining a good eye contact can often signify confidence and so hiring managers often do look for someone who is able to do this during an interview. But when it comes to video interviews, know that your eyes should always be focused on the webcam, unless they are actually the one talking and you need to listen. To do this better, you should have the video on full screen so that you would easily see and create a good eye contact with the interviewer.

Internet Connection

Having a good internet connection is essential for any video interview. Because without it, there would basically be no interview. Physically connecting your laptop or desktop to the router is the safest way to go. And ideally, your internet connection should be about 10Mbps and the higher it is the better. Right before the interview, make sure to test your connection speed and if your connection is at least 25Mbps, then you may just use wi-fi and a physical connection is not needed.

Practice Practice Practice

It helps to give yourself some time to practice to get accustomed to the camera. You can even try answering some commonly asked interview questions and try to see where you are lacking and then try to improve on them. Even practicing in front of a mirror helps and can give you a better view of how you react or how you basically speak. And if you prefer that someone actually outright ask you questions, then finding someone to do it with you can be your best help. But no matter how you do it, know that the important thing is that you actually practice.


There you have it. Six ways in which you could better prepare for that video interview. Don’t be fooled into thinking that the hiring process is less traditional and that you do not need to prepare for it. Make necessary preparations and follow these tips to nail that video interview.

How AI and Automation Will Change Recruiting

How AI and Automation Will Change Recruiting

Technology has taken a huge leap in quite a short interval of time and has presented many great possibilities which were impossible earlier. It won’t be wrong to really call it an age of the machine. With the rise in the latest inventions in the field of science, Artificial Intelligence is a new key factor which has an ability to think, adapt and respond over a period of time. Apart from many other advantages that it will offer you, tasks such as recruitment process also seem to fall in its lap with use of video interviews. The use of AI to make the recruiting process fully automatic by enabling feature of having video interview will decrease the workload of many agents and will bring boundless opportunities for all.

Here are the major impacts AI will put on the recruiting process. Read on…

1. Screening of Resume

Sorting out through resumes is the most time-consuming job and needs a lot of efforts. The best use of AI & automation will be done to have a proper screening of resumes in the least possible time. It will also be beneficial to search out for the best candidate, as in the manual sorting it is possible that the best & the most deserving candidate may be left behind. So, AI with its advanced research features will be beneficial for the recruiter as well as the volunteer.

2. Increase in Flexibility

The use of AI to have video interviews will bring full automation in the recruitment process. With such a feature, there will no restrictions such as fixed timing, availability of recruiting officer etc. The automation process will provide you the flexible timings to make both the parties comfortable with the time of their selection. Also, the interviews will be recorded for future reference so that the terms discussed in the conversation while having an interview can be viewed anytime & anywhere.

3. Change in Recruiting Process

As of now, the recruiting process is long and bound to many formalities. But with the arrival of AI & automation, there will be a huge change in the recruiting process. There will be no fixed office or place to have an interview as when the process will be automated then the whole process will take place online. The need of an officer to preside over the process can be neglected at times and can be replaced by recording the process to save for future and to inspect the candidate.

4. Limit the Research

Now, it is seen that many difficulties are faced while performing a research for an ideal candidate. It is also possible that many undeserving candidates are also given the chance due to lack of availability of candidates. But AI will help to shorten the research process to make ideal candidates present before you. The large scale of the area will be covered in the least time and the risk of selecting wrong ones is totally neglected.

5. Lower the Burden

The burden over the HR will be less and more focus can be put towards the improvement of the business rather than finding a suitable candidate. Automated results will be able to find the desired people for the vacant job profile. Also, screening of only best ones will decrease all the extra time and will make the process even shorter.


With so much ease at your desk, AI seems to be fitting for the task of video interviews. With lowering the risk of selecting wrong candidates, lowering the HR’s responsibilities and many other tasks which consume the whole time, will be done in minutes. Even the candidates will be having a plus point as they will be provided the best opportunity to grow in their desired fields. The use of AI & automation in conducting video interviews will definitely change the whole scenario about the recruiting industry.

Future of Interviewing is Here – Mobile Video Interviews

Future of Interviewing is Here – Mobile Video Interviews

Just at the end of last year, proudly to announced a new innovation within our system that will allow hiring managers to have an even easier time reviewing applicants! We have integrated our platform with the internet browser systems that are accessible both on iOS and Android.  Candidates can now take interviews any time and anywhere without the need to install additional apps.

Having the ability to take an interview instantly from any location in the world puts you, as a hiring team member, in a better position by improving efficiency between you and the candidates. Statistics show that it allows you to increase your exposure to new candidates by 36%*.

Since hundreds of other people are competing for the same position it is important to contact the hiring team as fast as possible to conduct your interview. Being able to see in which order the interviews come in as a hiring manager puts you in an advantageous spot. Here is what NPR said about a study done in 2015,

“being the first person to apply for an interview allows you to gain a more objective review of your resume and gives you a higher chance of landing the position you are seeking” – NPR, 2015.


Since those applying first will almost always be the ones who are genuinely seeking the position our new system removes the barrier of additional apps in order to get the hiring managers to the new contacts as soon as possible. If the statistics aren’t enough to satisfy you, check out these three reasons on why you should use our system.

Here are the three reasons why you should use for your next position:

  1. Uniqueness – Hiring managers have hundreds of choices. Set yourself apart with a mobile video interview.
  2. Convenience – Integrated interviews allow you to take an interview from any device, anywhere. If you find yourself in the library, dorm, or just lounging in the comfort of your living room you can take out your phone and quickly come in contact with a hiring manager.
  3. Efficiency – As a hiring team member you are able to review more interviews in a shorter amount of time. If you are a skilled individual at your position, you can get faster feedback from the candidate in order

If you are getting too many of inconsistent results getting in contact with hiring teams, we would be happy to show how can lead to conduction of efficient, consistent, and meaningful job interviews. See the official announcement for this update here. If you’re not using video interviews yet, click here to sign-up and try!

* 2017

Why Video Interviews Are Seeing Increased Adoption

Why Video Interviews Are Seeing Increased Adoption

Finding the right candidate can be challenging and time-consuming. “Companies are implementing video interviews more and more, and people are actually getting hired faster now, because it’s less time and less aggravation on both ends,” says Paul J. Bailo, a digital executive and author of “The Essential Digital Interview Handbook.”

By adding video to the interview process, organizations and recruiters can quickly pre-screen multiple candidates at once, and observe verbal cues and body language to choose the right candidates.

Video interviews give employers the chance to test a candidate’s on-screen presence, but that’s not the only reason for this growing trend. Organizations state that conducting initial interviews with video saves them time, money and scheduling headaches and allows them to see more candidates than they would be able to manage otherwise. Recruiters can replay or review anything that catches their eye and compare candidates to narrow down the field before inviting a selection for a face-to-face interview or to an assessment centre.

While traditional interview processes probably aren’t going away any time soon, the time- and cost-saving benefits of interviewing someone via video, and its ability to transcend geographical barriers, will eventually lead to a significant reduction in face-to-face interviews. Video interviewing increases speed of hire, allowing recruiters to focus more time and energy on the best candidates.

The U.S. Bureau of Labor Statistics predicts that by 2030 the hyper-connected, tech savvy generation of millennials will make up 75% of the workforce. This new wave of people are tech literate, and accustomed to being connected anywhere, at any time. Thanks to the rise of mobile, cloud and social, millennials are used to flexibility, openness and instantly connecting with people regardless of their location. By adding video and collaboration features such as chat to the early stages of the interview process, employers can help millennial feel connected, and create the experience similar to social platforms.

At, we believe that video is an essential part of today’s recruiting process. Based on the latest WebRTC protocol, video is supported by most browsers and doesn’t require installing any additional software. With, employers can drastically accelerate their interview process by requesting candidates to take online video interviews, schedule live interviews, have them recorded and then collaborate among the team online when making a decision.

Watch a mashup of cinema’s most disastrous job interview scenes—do you think these companies could have benefited by doing video interviews? Job Link Job Link

We have taken on the challenge of simplifying the workflow for prospecting candidates and further improve your easy hire experience.

Our approach combines two distinct ideas that we have been hearing from you –  provide actionable content for candidates and set up self-service workflows to deal with scale.

You can now create a public link to your job posting and use it in all your job board postings, social media campaigns, and even email messages. Candidates will be able to click to take an On Demand interview immediately and not have to wait for you to schedule one. You also get notified on your Slack channel and Email when candidates submit their interviews.

Automate candidate prospecting and pre-screening
Automate candidate prospecting and pre-screening

Candidates visiting your job page can take interview right away! Job Link makes prospecting and pre-screening of candidates extremely easy! Cut down time and effort spent on prospecting candidates for your next job and streamline your interview process with EasyHire Job Links!

On-demand video interviews

On-demand video interviews

We’re excited to announce the on-demand video interviewing capability to our Interview Management Platform. With on-demand interviews, you can streamline and accelerate your pre-screening process.

On-demand interviews provide significant benefits to the hiring team. By creating a concise list of job-specific questions and inviting a number of promising applicants to record responses on their own time, the hiring team could get valuable pre-screening data to visually compare. This allows the hiring team to shortlist the most qualified applicants, much faster. The hiring team saves valuable time as no scheduling of interviews is required and the same interview recording can be shared and viewed multiple times.

On-demand interviews significantly simplify the hiring process for both the companies as well as the candidates. It is well-suited for even passive candidates as they can fit it into their busy schedules without taking time off work.

Check out our latest press release for more details.

Structured interview – an easy upgrade to your hiring process

Structured interview – an easy upgrade to your hiring process

1. Understand the job requirement

Specifying the job requirements clearly is the first step in the hiring process. Not only can it help dictate the open dialogue between you as an interviewer and the candidate, but also save your staffing team valuable time in their sourcing efforts.

Writing a good job description requires an understanding of company’s roadmap and timeline, both from a business and product perspective. In other words, address today’s needs, while also envisioning what the role would be a year from now.

For example, let’s say, you are looking to hire a Sales Development Representative. Your current need may be to generate more leads and revenue. However, you envision this hire to transition into a marketing role down the road. What would be the job requirements? Are you looking for someone to setup drip campaign or are you someone to do social marketing,

It may be wise to create a generic job description that emphasizes on expectations and accountabilities, rather than specific tasks, thereby encouraging employees to focus on results rather than job duties. We would suggest that you understand the role and responsibilities and write a more wide-ranging job description. A little extra time spent in compiling a good job description would help your recruiting teams efforts in finding the right candidate, faster!

2. Identify the key competencies 

Identify the most important competencies that should be evaluated during the interview. Define the key competencies that are must have and good to have. It is important that the hiring team understand the skills that are important for the job. Ideally, it would be great to get a candidate who has all the desired key competencies but most often you have limited time and so would have to compromise and pick the best available candidate. It would be helpful if the team has a prioritized list of key competencies that you are looking for in the candidates. Next step is to develop a list of questions to evaluate the competencies. Three to six competencies are typically assessed, and one to three questions might be developed around each competencies.

3. Develop questions around each competency

The next step is to develop questions to evaluate each of the identified competencies. All candidates should be asked a similar set of questions to bring consistency in the interview and evaluation process. For example, a key competency for manager often entails the ability to resolve differences within the team. Plan on asking questions that would give an insight on the candidate’s approach in solving such conflicts. The questions may include something like “Describe a time when you had conflicting ideas about the strategy of a project. Describe the situation? How did you help the team to resolve this conflict?” If it is a software engineering position which requires specific language skills, plan to have a specific question on coding that entails the candidate to write a snippet of code.

4. Define the metric scale 

Metrics are essential in today’s labor force. Not only do they help gauge overall performance, but can also be the driving factor for making hiring decisions. As you structure your interview process, it is important to identify the types of specific behaviors and descriptors that can be used to evaluate the candidate’s actions. These anchors are typically developed around a three or five-point scale. Define the metric scale and format to capture the factors that are important to the job position as well as for the company. Next, define the standards for rating so that all the evaluation across interviewers are normalized. Here are two factors to keep in mind:

  • Relevant metrics to a role: Measure a candidate on similar metrics to what their role entails. For example, if you are interviewing a Marketing candidate, your objective may be to read a sample writing a piece on the spot.
  • Qualitative vs. Quantitative: Being able to reduce subjectivity in the interview process is important. We are a product of our environment and as such, do bring our personal biases in the hiring process. We can reduce these biases by quantifying the candidates on the set of objectives with a well defined metric scale 

In the end, a structured approach to interviewing and decision-making process will help you in scaling the team, faster.

Webinar – 5 ways to accelerate your interview process

Webinar – 5 ways to accelerate your interview process

We had a webinar session (on March 24) where Soham Mehta (Founder of KickStart) and Alex Vendrow (Co-Founder of talked about the challenges in hiring and building team, what are specific challenges when you are hiring in scale and how can you bring consistency and accountability in the interview process.

We also demoed the interview platform showcased how it addresses the challenges mentioned by Soham and Alex:

  1. Bring consistency in the interviewing process
  2. Make objective assessments based on job requirements
  3. Reduce personal biases in the evaluation process
  4. Bring transparency and accountability in the selection process
  5. Increase the effectiveness of the interviews


What type of interviewer are you?

What type of interviewer are you?

Interviewing is an art! It is a self taught skill that you need to learn and master yourself.  There is no clear-cut course that teaches you how to be a good interviewer. An effective interviewer makes their candidate feel comfortable and relaxed to bring the best out of them in order to ascertain what skills they can bring to the table. They inspire the candidate to want to be part of their initiative and engage them in introspective discussions. They make the candidate contemplate on how they can improve themselves and their peers.

You can be more successful as an interviewer by being conscious as to whom you are interviewing. Before commencing the interview, first establish the role and the job you are interviewing the candidate for. Are you interviewing for a customer facing role or a product development role? Additionally, while interviewing, be aware of the type of person you are talking to. Are you talking to a fresh graduate or an industry veteran? Would the candidate be reporting to you or would he be joining the team as your peer? These are but few of the factors that you should consider before initiating the interview. By analyzing and deciding all of these factors, you can pick a candidate who is best suitable for your work style and the job at hand, and hopefully, a long-term contributor to your company.

Here are some crucial qualities that you can pick from as the interviewer:

  • Assertive: If you are going to be their manager, establish the company’s hierarchy and accountability in a positive manner. Act like his manager and give the candidate a realistic glimpse on how you see them fitting in your company.
  • Collaborative: If you are interviewing your peer, solve problems together with the candidate. Your interview should aim in not only finding out how suitable the candidate is for the job but also how good it is to work with him.
  • Inquisitive: If you are interviewing your boss, talk about his vision and plans for the company and evaluate if he has the abilities to execute on them. Share your passion and commitment towards the job and find out if they are aligned with his.

Your evaluation on the candidate should depend on the interview session. If you were a tough interviewer, go easy on the evaluation. If you were collaborative and friendly, be tough on the evaluation. Finally, the choice is yours to pick a persona and conduct the interview accordingly.  Plan ahead – study the candidate, choose the appropriate persona, and provide a rounded, insightful evaluation on the candidate.